Angie had already built a loyal following selling classroom resources to Texas teachers. She’d just had her branding refreshed and was finally ready for a website of her own, one that could hold everything she’d built and make it easy to find.
Together, we built a custom site that matches her branding and gives teachers, new and returning, an easy way to find what they need.
“I put off getting a website for a long time and after going through the process, I know that if I knew how simple it would be I would have done it a long time ago.“
When Angela came to me, her business had grown. She’d just had custom branding created, and was finally ready for a website of her own. Her business needed a polished, professional home to support her audience and help them quickly find the resources they need.
Before we touched a single page, we got clear on what the website needed to do.
Good design isn’t just about making a website look nice. It’s about helping the business behind it work better. Before we design a single page, we get clear on what the site needs to accomplish. From there, every decision is made with those goals in mind.
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Busy teachers don’t have time to hunt through dozens of pages. We organized the homepage around resource categories so returning teachers could jump straight to what they needed.
Angie already had years of classroom experience and a library of helpful content. We brought her educational content and YouTube videos onto the site so new visitors could see her expertise right away.
A product page can’t show a teacher how much Angie actually knows. We gave her a blog where she could break down classroom topics and the news teachers need to know, so visitors could see the thinking behind her resources before ever buying one.
Teachers don’t just want resources, they want to know the person behind them understands what they’re dealing with. We gave Angie a full page to share her story so visitors could see she’s lived with the exact overwhelm she’s helping them solve.
Angie now has a website that reflects the quality of her work and makes it easy for teachers to find what they need. It’s a home base she can point new and returning customers to, one that matches her brand and holds up as her business grows.
I built this to grow with her, whether she continues adding more of the same types of content or starts something brand new down the road.
Everything was extremely easy to follow and organized. I knew nothing about websites before this and found the process to be way easier than I thought. The process is so easy and Kristen is wonderful to work with, just book the day. You won’t regret it.
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